Vision + Roadmap OKRs / KPIs Discovery Personas · MVP

Discovery before delivery.

I help product teams find the problem worth solving and turn it into a clear direction: vision, OKRs, personas, MVP and a roadmap.

— For whom

Is this right for you?

Product teams that build roadmaps from gut feeling rather than validated user problems.

Heads of Product who need to align leadership on a clear vision and measurable goals.

Teams at a turning point who need to reset the product direction.

— What I work on

— Results

Time-to-market

−50%

Shorter time-to-market on an enterprise platform, through a redesigned requirements intake and ICE prioritisation.

Product scale

50+

Enterprise clients using the two visualisation products I owned.

FAQ

Do you talk to our users directly?

Yes, where it helps. Interviews are the fastest way to find out what really matters.

What if we already have a roadmap?

I review it first. Often there is solid work that only needs a clearer story and clearer priorities. I sharpen it instead of throwing it away.

Which tools do you use?

Whatever your team already uses, for example Jira, Confluence, Miro or Figma.

How is this different from a strategy consultant?

I have owned backlogs and shipped products myself for ten years. I know what a realistic roadmap looks like from the inside.

A short message is enough. I will suggest one concrete next step.